"Natural looking results, touchable softness, and conditioning, damage protection. Our 1st No Ammonia, shine infusing conditioning haircolor Power-driven by shea, coconut and pomegranate oils Delivers natural looking color with touchable softness that you can see and feel"

"AQUA / WATER / EAU CETEARYL ALCOHOL DECETH-3 PROPYLENE GLYCOL LAURETH-12 ETHANOLAMINE OLETH-30 LAURIC ACID POLYQUATERNIUM-6 GLYCOL DISTEARATE SODIUM METASILICATE HEXADIMETHRINE CHLORIDE SILICA DIMETHYL SILYLATE p-AMINOPHENOL PARFUM / FRAGRANCE RESORCINOL PENTASODIUM PENTETATE 2-METHYLRESORCINOL CARBOMER m-AMINOPHENOL THIOLACTIC ACID TOLUENE-2,5-DIAMINE ASCORBIC ACID MICA 2-METHYL-5-HYDROXYETHYLAMINOPHENOL CI 77491 / IRON OXIDES CI 77891 / TITANIUM DIOXIDE SODIUM METABISULFITE THIOGLYCERIN AQUA / WATER / EAU HYDROGEN PEROXIDE CETEARYL ALCOHOL TRIDECETH-2 CARBOXAMIDE MEA CETEARETH-25 GLYCERIN PENTASODIUM PENTETATE SODIUM STANNATE TETRASODIUM PYROPHOSPHATE PHOSPHORIC ACID AQUA / WATER / EAU CETEARYL ALCOHOL BEHENTRIMONIUM CHLORIDE PEG-180 AMODIMETHICONE CETYL ESTERS ISOPROPYL ALCOHOL PARFUM / FRAGRANCE GLYCERIN HYDROXYETHYLCELLULOSE COCOS NUCIFERA OIL / COCONUT OIL BUTYROSPERMUM PARKII BUTTER / SHEA BUTTER TRIDECETH-6 CITRIC ACID CHLORHEXIDINE DIGLUCONATE CETRIMONIUM CHLORIDE PUNICA GRANATUM SEED OIL BHT"

Instructions vary by shade. For complete instructions, please refer to package insert located inside haircolor box.

Important: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.