Colgate Optic White Platinum High Impact White Toothpaste makes your teeth 4 shades visibly whiter (when brushing twice daily for six weeks) and starts working in just 3 days! It is enamel safe and contains professionally recommended whitening ingredient, hydrogen peroxide. With High Impact White, you can get that whiter, brighter, bolder smile.

Active Ingredient: Sodium Monofluorophosphate (0.76% (0.12% w/v Fluoride Ion)). Purpose: Anticavity.

Adults and Children 6 Years of Age and Older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician. Children 6 to 12 Years: Use only a pea sized amount and supervise child's brushing and rinsing (to minimize swallowing). Children Under 6 Years: Do not use unless directed by a dentist or physician.

Colgate Optic White Platinum High Impact White Toothpaste makes your teeth 4 shades visibly whiter (when brushing twice daily for six weeks) and starts working in just 3 days! It is enamel safe and contains professionally recommended whitening ingredient, hydrogen peroxide. With High Impact White, you can get that whiter, brighter, bolder smile.